3 elections & 40+candidates

THIRDEYE IS AN OUT OF THE BOX AGENCY FOR POLITICAL BRANDING AND ELECTION CAMPAIGNS .  UNLIKE REGUALRE PARCTICES WE HAVE BEEN IMPLEMENTING OUT OF THE BOX STRATEGIES TO REACH THE DESIRED AUDIENCE. WITH 17 YEARS OF TRADITIONAL ADVERTISING AND MASS COMMUNICATION EXPERTISE , WE HAVE NOW FUSIONED ARTIFICIAL INTELLGENCE WITH HUMAN INTELLIGENCE.

The breakneck pace of AI development has largely allowed Thirdeye to exploit the technology and  steer clear of some restrictions we faced in the previous election campaigns. While not breaking the law Thirdeye has come up with some smart tools that make election campaigns successful. 

WHY THIRDEYE?

I’M A NEW CANDIDATE TO MY CONSTITUENCY HOW TO BUILD MY PERSONAL PROFILE ?

SOLUTION

PERSONAL BRANDING :  REPUTATION MANGEMENT : HUMBLE BEGINNING :  we use previous winner data and the swing factors. 

I’HAVE ALREADY CONTESTED AND LOST , CAN YOU HELP ME WITH A WINNING A STRATEGY?

SOLUTION

BRAND AUDIT : DEFICIT MANAGEMENT : CONNECTION BUILDING : COMPETITOIN WEEKNESS . we use new voter data analysis and subconscious messaging . AI tools can do the job

I’M A WELL KNOWN PERSONALITY IN MY CONSTITUENCY, I JUST NEED TO TURN THEM INTO VOTES. DO YOU HAVE A PLAN ?

 

SOLUTION

MICRO MANAGEMENT. BACKGROUND MASKING. WOMEN & YOUTH CONNECT. AI CAMPAIGNS.   We have an excellent PR connect do build image and knockers for neighborhood influencing. 

I’M A NEW CANDIDATE TO MY CONSTINCY HOW TO BUILD MY PERSONAL PROFILE ?

SOLUTION

COMPELLING CONTENT. HUMBLE PROFILING . GROUND GAME. KNOCKERS.  we build personal profile and check performance index thro social media in cities and towns and through third party surveys in rural and low media penetration zones. 

I’M GOOD AT ELECTION CAMPAIGN MANAGEMENT, VOTE BANK & DIGITAL PRESENCE , WHAT MORE CAN YOU ADD ?

SOLUTION

we can add AI CAMPAIGNS. MOBILE INFLUENCING . BACKGROUND MASKING . FREE MEDIA TIME. TALLER THAN PARTY TACTICS. 

MY OPPONENT IS STRONG , HOW CAN YOU BUILD MY PROFILE?

SOLUTION

PR EXERCISE. WEEKLY STRATEGIES . RECALL TECHNIQUES . DIVERSION TACTICS. we can build positive sentiment along with a legacy building techniques. 

IRRESPECTIVE OF PARTY POLARISATION, CAN YOU BUILD MY PROFILE ?

SOLUTION

TALLER THAN PARTY TACTICS. PERSONAL BRANDING. USE AI TOOLS . MASS COMMUNIATION MODELS. SUBCONSCIUOUS MESSAGE AND POLLS. 

HOW TO LEARN MORE ABOUT YOUR VOTER ENGAGEMENT STRATEGIES?

SOLUTION

we can submit a detailed plan after evaluating present performance index, constituency audit [inputs from ground level and your data  and voter perception.  we present you with a basic startegies for voter engagement 

HOW DO YOU INFLUENCE VOTERS USING AI  ?

SOLUTION

BACKGROUND MASKING , PROGRAMMATIC CAMPAIGNS , AI TOOLS FOR MASS COMMUNICATION , PUSH POSITIVE SENTIMENT, DELETE UNWANTED TRAFFIC, PUSH CONSUMABLE CONTENT, SHOW WHAT VOTER WANTS TO SEE. 

HOW TO INFLUENCE FIRST TIME VOTERS?

SOLUTION

First time voters are millennials. loyalties may change fast. may not bend for traditional vote bank politics. SOCIAL MEDIA. AI TOOLS. VIRAL MARKETING , DIVERSION TACTICS may work. 

HOW TO RESPOND TO NEGATIVE REVIEWS FROM VOTERS  ?

SOLUTION

PRESENT POSTIVE VIBES IN CAMPAIGN. HUMBLE PROFILING. IMAGE MAKEOVER. MEDIA MANAGEMENT . 

the power of mobile

90 % campaigns use mobiles for SMS campaigns only. there many possibilities that a mobile can be used in campaigns

using watspp bots

WhatsApp bots are used for data capture and voter polarisation.

transcation messaging

using two way communication worked in election campaigns in many countries.

subconscious polls

neutral / unbiased polls have been a hit in gaming polarisation and sentiment.

subscriptions

we make communities that drive voters subscribe them forming like minded groups

programmatic

we use programmatic for deleting unwanted traffic and capture target voter community.

How can you tell if your campaign is working? Waiting until Election Day is risky. Your campaign office can provide some information, but Thirdeye can give you an impartial opinion on whether voters are supporting you or not. With our SMART TOOLS, we make this process simple.
In elections, candidates often talk about the same things. To connect with voters, it’s important to communicate these issues in a way that’s easy to understand. By using simple and clear language, your messages will stand out from the competition. We can help you create and test these messages so you know they’re effective in convincing voters to support you.
We track how well candidates are doing each week. To win, it’s important that you appeal to the right people. We can help you figure out which image will get more people to vote for you, using our framework.
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To win elections, it’s important to understand the people who will be voting for you. That means more than just knowing their political party or cultural group. You need to identify the ones who are on your side, those who are against you, and most importantly, the ones who haven’t yet decided – the “Swing” voters. We have a special way of finding and targeting these undecided voters, which can make all the difference when it comes to winning or losing the election.

BACKGROUND MASKING

Best marketing method followed by many MNCs to push their products into consumer’s mind. subconcious messaging works for stubborn voters. our campaign methodology will ask voters to try for a change this time. just the way ‘AB KI BAAR MODI SARKAR’ drove voters go for a change. a sea of change in voting pattern with one liner. like in the american campaigns. third eye can help you in 1 campaign lines 2. change theories 3. subconscious messages 4. convince the voter 5. mass communcating the message

SOCIAL
MEDIA

Most political parties have taken the rout of social media. interaction with voters improves winning chances. There are several examples like MODI or Kejriwal or Tripura elections which advocate the fact that social media is the key to success. thirdeye would guide and handhold you for 1Social media community buidling 2 online surveys 3.Voter engageent till polls 4. planting positive opinion into voters minds 5. grooming an styling the candidate appearance and profiles

SURVEYS

surveys have always helped the candidates enormously. surveying models have changed with advent of technology and educated voting preferences. reluctant voters have been ignored. recent winners have never
focussed on old models for surveys.
the new models use technology.
thirdeye can help
1 if candidate can contest or not
2 qualitative and quantitative surveys
3 unbiased surveys evaluated by artificial intelligence
4 action plan after surveys

CONSTITUENCY AUDIT

thirdeye has an amazing constituency software that can handle all aspect of your constituency 1 booth data 2 caste data 3 cadre data 4 demo graphics 5 last election analysis / patterns 6 presetn election trend forcast

"GROUND
GAME"

And, to actually affect voters, research shows that having an actual conversation is crucial. Canvassing seems to work best  when voters who don’t care much about politics engage in a genuine conversation about why voting is important. So, when canvassers rush through scripted interactions, just trying to cram their message into voters’ minds, the impacts they leave are
minimal
1> thirdeye ground strategy team will guide you for sizeable impact through authentic interpersonal exchanges
2 >conversation content and style of conversation and hospitality rules would be set by thirdeye for canvassers
3 > canvassers training using technology
4 > canvasssing tools and presentations

SWING
FACTORS

calculating swing factor should be precise. many surveys forget the numbers after decimal.
There hundreds of candidates won/lost with thin margins.
thirdeye can help you in
1. swing calculations
2. local factors influencing the swing
3. opponent candidate influence on swing
4. community factors analysis

EARNED
MEDIA TIME

Media plays major role in recal value of a candidate. winners have always relied and invested in media. thirdeye can help in
– earned commercial time
– PR exercise
– raising local issues
– attracting media attention
– picking right issue
– generating public interst in new issues

CONNECT TO WOMEN&YOUTH

Thirdeye can stategize your ‘connect to women’ campaigns. we will provide you day to schedule and a dedicated analyst. who inputs the data given by your ground campaign team and keeps pushing newest ideas if previous one is not working.
1- emotional selling tricks
2- inserting words into voter minds
3- ‘worm for the fish campaigns
4- develop herd mentality
5- inspiring youth to change mindset of women
6- using voters as campaigners

VIRAL
MARKETING

Nothing beats word of mouth campaign.
spreading campaign message viral is the oldest model in political campaigns.
strong messages go viral faster that you think. villages, rural communities , non tech users can be reached via these models
thirdeye can help you in
1 word of mouth augmented by technology
2 story telling
3 dramatic content 
4 bring high recall value
5 connecting with a local problem and sharing the info

IMAGE
BUILDING

Modi] created an impression of being a sincere, credible and committed leader.
He convinced people that he could improve their lot,” says social scientists, “No media can help create that kind of consistency, ” adds Kakkar, the veteran adman
1 A humble origin, extraordinary achievements through sheer hard work and dedication
2 a corruption-free image made Modi an apt mascot to challenge the status quo.
3 The branding of Modi and a presidential-style campaign was a brilliant response to redefine Indian politics.

DIVERSION
TACTICS

Attract even those disinterested in politics.
many voters say “I have never been very politically conscious. But it is frustrating to see our economy “
most voters make impulsive decisions based on media reports actual news may be different.
diverting them from a lie to fact is a complex task
thirdeye can help in
1 promoting or planting a different issue
2 divert the attention to more stronger issue
3 sustaining the campaign til the poll day
4 use its PR networks to manage the strategy
5 train cadre on the strategies

COMPETITION WEAKNESS

ITS NOT JUST YOUR STREGTH THAT COUNTS EVERY ELECTION.
Big data , artificial intelligence and deep analytics will help you gaze opponent weaknesses.
Thirdeye’s AI software draws conclusions on opponent weakness
analysis.
1. opponent cultural beliefs
2 promises made and their realistic nature
3 media time consumed
4 constituency interactions made / impact created
5 performance index / popularity index
6 opportunity left.
7 connect to prevous voters and new entrant voter

MANAGE
NEGATIVE IMAGE

Thirdeye and its political experts would help you find ways to
come out of tainted past. ” life should go on”
While most candidates routinely apologize for problems detected
in their past performance or stint, you should stop doing so.
thirdeye influencing voter strateg includes
1 making voters forget negative issues by pushing positive vibes
2, bring out emotional selling models to campaign

'TALLER THAN
PARTY' TACTICS

strategies for independent thinkers / candidates are made based on reputation audit.
Thirdeye’s team analyses the importance of the candidate vs party. candidates with independent thought process and those who carry more credibility and trust in the constituency
-1 audit before contesting
– 2 detailed report on party vs candidate credibility
– 3 recall value of candidate
– 4 emotional connect with women &youth
– 5 strategies for contesting alone or with minimal party help
– 6 plan B strategies

ARTIFICIAL
INTELLIGENCE

Attract even those disinterested in politics.
many voters say “I have never been very politically conscious. But it is frustrating to see our economy “
most voters make impulsive decisions based on media reports actual news may be different.
diverting them from a lie to fact is a complex task
thirdeye can help in
1 promoting or planting a different issue
2 divert the attention to more stronger issue
3 sustaining the campaign til the poll day
4 use its PR networks to manage the strategy
5 train cadre on the strategies

MASS COMMUNICATION

ITS NOT JUST YOUR STREGTH THAT COUNTS EVERY ELECTION.
Big data , artificial intelligence and deep analytics will help you gaze opponent weaknesses.
Thirdeye’s AI software draws conclusions on opponent weakness
analysis.
1. opponent cultural beliefs
2 promises made and their realistic nature
3 media time consumed
4 constituency interactions made / impact created
5 performance index / popularity index
6 opportunity left.
7 connect to prevous voters and new entrant voter

THIRDEYE is a collective of amazing people striving to build AMAZING ELECTION CAMPAIGNS.

POTHULA VISWAM
KAKINADA

SREEKANTH REDDY
BANGALORE

HARISH JAISWAL
JAJJAR

ANIL KUMAR JOON BAHADURGARH

SUKUMAR ROY
WESTBENGAL

SHREERUPA MITRA WEST BENGAL

SUREKH KUMAR PATEL MANSA

SHIVABHAI BAHVNAGAR

YSRCP OUTDOOR CAMPAIGN

BJP KARNATAKA OUTDOOR